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strategy

BDS Designs Comprehensive Sponsorship Programme For Go Ape

10/05/2022

Working closely with Go Ape, an outdoor adventure company that runs treetop rope courses around the United Kingdom, BDS developed a sponsorship programme to effectively assess and secure corporate partnerships. 

Composed of a sponsorship plan that allows the organisation to accurately measure the potential of a given opportunity, as well as a detailed framework that allows them to move key opportunities forward, BDS effectively provided Go Ape with a comprehensive programme and strategy that allows them to form highly relevant and valuable sponsorship partnerships.

Already in partnership with a range of businesses and organisations, Go Ape presents an exciting sponsorship opportunity that presents benefits in the form of greater brand visibility as well as outstanding access to hospitality events.

To find out more about how BDS can help to form the foundation for your sponsorship strategy, simply get in touch with our team today. 

Filed Under: Sponsorship News Tagged With: sales, sponsorship, strategy

BDS Develops Sponsorship Sales Materials For Zip World

22/03/2022

BDS are proud to have created a series of engaging sponsorship sales materials for Zip World, an outdoor adventure activity provider that operates across the UK. Enabling them to better promote their partnership opportunities, BDS assembled a compelling sales deck made up of striking imagery and content that clearly communicates the benefits of their corporate sponsorship offering.

Featuring a series of on-site photographs which perfectly illustrate how Zip World is an industry leader in adventure tourism, the sales deck BDS created explains how the organisation has:

  • Already attracted over 1M visitors in 2022
  • Won awards for its status as a leisure destination
  • Built Velocity 2, the fastest zip line in Europe.

In addition to promoting the achievements and unique selling points of Zip World, the sponsorship sales deck also explains how their sponsorship opportunities enable businesses to meet a range of objectives. Specifically, a sponsorship partnership with Zip World allows businesses to:

  • Increase their brand visibility
  • Host exciting product showcases
  • Provide tickets for hospitality events
  • Enjoy greater access to media and marketing opportunities

Ultimately, the sponsorship sales deck summarises the key advantages relating to business development and brand awareness as well as the additional benefits of having access to outstanding staff and customer entertainment. If you wish to find out more about the exciting opportunities at Zip World, or If you and your business are looking to develop your sponsorship sales strategy, be sure to get in touch with BDS Sponsorship today.

Filed Under: Sponsorship News Tagged With: sales, sponsorship, strategy

Alcohol Change UK renew and extend role with BDS Sponsorship Ltd

27/01/2022

We are pleased to announce that Alcohol Change UK have renewed their sponsorship consultancy agreement with BDS Sponsorship Ltd. This extension will see BDS continue to provide sponsorship and advisory services for Alcohol Change UK.

This partnership will help Alcohol Change UK continue their mission of working towards a society that is free from the harm caused by alcohol.

BDS Sponsorship Ltd was initially commissioned by Alcohol Change UK to perform in an advisory capacity to assist the organisation in meeting their publicity and progress goals for ‘Dry January’, a pledge not to consume alcohol for the entire month. In addition to the initial consultancy, BDS will now also be providing sponsorship sales support to bridge the 2022 edition of Dry Jan going live.

As an increasing number of people commit to another Dry January, here at BDS Sponsorship we are using our extensive experience and expertise in launching large-scale national campaigns to help support the goals of Alcohol Change UK.

This ongoing consultancy with Alcohol Change UK is a good example of the type of objective-focused sponsorship support BDS excels at. Whether you’re a charity, public body or an organisation looking for funding to get your project off the ground, we can help you find sponsors who match your requirements.

As specialists in this area, our team of sponsorship consultants work with you to identify the right sponsor mix for your brand message and budget. If you need assistance finding sponsorships please contact us today!

Filed Under: Charity Tagged With: Charity, sales, strategy

BDS Develops Sponsorship Strategy For The Royal Edinburgh Military Tattoo

27/12/2021

BDS Sponsorship is proud to be working alongside the Royal Edinburgh Military Tattoo to define a comprehensive sponsorship strategy designed to attract relevant and valuable corporate partners.

Renowned for delivering world-class events firmly couched in the Scottish tradition, the Royal Edinburgh Military Tattoo is a charitable organisation that supports the armed forces as well as national causes. Established in 1949, the Tattoo emerged out of the strong festival culture of Edinburgh and the ambition to create a distinct sense of identity and unity in Scotland.

By working with key internal stakeholders, BDS Sponsorship is designing a robust sponsorship strategy that aligns with the charitable objectives of the organisation and capitalises on the Tattoo’s iconic status to generate as much funding as possible. By taking this approach, it will be possible to increase the sponsorship potential of the events the Tattoo runs whilst at the same time ensuring that their partners are in line with their broader vision.

By working in this direction, our team is confident that upcoming events hosted by the Tattoo will be even more successful in communicating the aims of the organisation and maximising their charitable contributions. Altogether, this project provides BDS Sponsorship with an exciting opportunity to work alongside an organisation of historic importance as it makes strides towards the future.

Filed Under: Charity, Sponsorship News Tagged With: sales, sponsorship, strategy

BDS appointed by Westminster City Council to work on Marble Arch Mound

15/07/2021

Always excited by the prospect of working on cutting-edge projects, BDS is proud to announce that it has developed the sponsorship strategy for the Marble Arch Mound. Part of a brand new development, the Marble Arch Mound is a 25m high temporary mound that will provide visitors with outstanding views of the capital’s West End.

An initiative launched by Westminster Council, the innovative concept was pioneered by Dutch architectural firm MVRDV and is expected to rejuvenate tourist activity in Oxford Street and the surrounding areas.

The Marble Arch Mound at night

With work now underway, the Mound will feature an impressive viewing platform nestled in mature trees and plants. Visitors to the attraction will reach this platform via a path that winds its way up the Mound’s southern slope before descending into the hall which is planned to host exhibitions and displays inside of its hollow core.

Designed with sustainability in mind, the temporary structure has been styled to leave behind as little waste as possible upon its removal. The team at MVRDV have also committed to reusing the structural as well as the cosmetic materials involved in the project. More specifically, the wood, soil, grass, leaves and trees will all find new uses in nearby gardens and recreational areas.

Tickets are now on sale to visit Marble Arch Mound, and BDS is delighted to have played a vital role in supporting a sustainable initiative that aims to bring the capital back to life once restrictions have been lifted.   

Filed Under: Commercialisation, Sponsorship News Tagged With: Public sector, sponsorship, strategy

BDS Sponsorship Teams Up With “KidsRights” to Deliver Sponsorship Strategy and Sales on a Global Scale

14/06/2021

BDS are proud to announce the signing of a deal to work with KidsRights, a foundation which seeks to give vulnerable children a voice. This retainer means that BDS will now take responsibility for the foundation’s overall sponsorship strategy on a global scale. 

Established by Marc Dullaert in 2003, KidsRights is guided by a vision of creating a world where children’s rights are guaranteed, and where they can truly realise their own potential. For almost twenty years, KidsRights has provided a platform which empowers children to share their ideas with an international audience.

Supporting the goals of the foundation, KidsRights launched the International Children’s Peace Prize in 2005. Awarded to young people who fight courageously for children’s rights, the prize provides the winner with a global platform to promote their work as well as a project fund of €100,000.

Kids Rights LogoThe research carried out by KidsRights is similarly vital to how they operate and every year they publish the KidsRights Index as well as the KidsRights Report. The KidsRights Index stimulates the debate on children’s rights, and as such is a means for governments, organisations, children and the general public to take action for children’s rights. Based on the results of the Index, KidsRights advises governments on what they can do to improve children’s development.

Similarly, the KidsRights Report takes the work of winning peace prize recipients and conducts research on their key themes to broaden the understanding of historic and emerging issues. Previously, these areas of research have included child labour, marriage, violence and cyberbullying.

Ultimately, KidsRights strives to make a difference through action, advocacy and research. Facilitating and celebrating participation and influence in grassroots projects, the foundation measurably improves the lives and opportunities of children.

BDS is excited to be working closely with KidsRights and identifying key opportunities which will allow the foundation to make greater strides towards amplifying the voices of children.

Find out more on the KidsRights website.

Filed Under: Charity, Sponsorship News Tagged With: sales, sponsorship, strategy

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