Sponsorship News

BDS have recently completed a brand sponsorship strategy for the Citizens Theatre Glasgow. The Citizens Theatre repertory group, who were originally the Citizens’ Company, was founded in 1943 and is now one of the principal producing theatres in the West of Scotland.

It produces a breadth of work, from professional productions for its main auditorium and studio spaces through to an ongoing commitment to creative learning and engaging with the community. They have an eclectic range of events which includes Hansel & Gretel, Trainspotting, Glasgow Girls, Childrens Drama classes and Backstage tours.

Citizens Theatre will be undergoing refurbishment in late 2017 early 2018, front-of-house work will include the creation of new public areas including a new foyer, cafe, learning and rehearsal studios, with accessibility improved throughout the building.

“Our vision for the future of our building is that will be able to engage with every aspect of our programme, heritage and history, and that we will provide improved working conditions for artists, participants and staff.”

Having completing the company sponsorship strategy for the Mayflower Autonomous Ship, BDS have been employed to undertake the sponsorship sales process for this totally revolutionary development in marine transportation.

The Mayflower will be the first full size (100ft long) totally unmanned ship to sail The Atlantic. Powered solely by renewable energy, construction of the ship will start later this year; and then, after testing, sail The Atlantic in 2020. This unique, indeed historic, voyage in 2020 will also mark the 400^th Anniversary of the founding of Modern America and follow the path of the original Mayflower in taking the first pilgrims to America.

Driverless Cars, Drones, Autonomously Controlled Vehicles on Mars and very soon there will be a full size autonomous ship first sailing the Atlantic. And ultimately around The Globe. The first ship in an industry forecasted by Reuters in 2015 to grow to $11 Billion by 2020.

The objectives of the MAS programme are to:

• Develop cutting edge green technology and to be able to dramatically reduce marine Diesel engine emissions
• To combat marine piracy and to enable more wide ranging meteorological, oceanographic and climate data gathering, through being able to safely undertake such research in extreme marine environments

The ship is a collaboration between MSubs, one of the UK’s fastest growing and most innovative companies, The Marine Institute at Plymouth University and the award winning Shuttleworth Design. MSubs have already produced a range of large-scale unmanned, underwater, surface and hybrid vehicles including the world’s largest unmanned seagoing submarine, MASTT.

A very outline initial story about the ship, but not the voyage, has already been picked up by The BBC, ITV, The Times and a number of other leading media sources, both industry and non-industry specific. It is anticipated that, following the official launch of the MAS programme, there will be worldwide media coverage and that this will continue through for the duration of the voyage across the Atlantic in 2020.

Having recently completed a Sponsorship Strategy for the Jubilee Sailing Trust, BDS have been employed to work together with JST to secure sponsors.

The JST is an international, United Nations accredited disability charity, promoting integration through the challenge and adventure of tall ship sailing. They provide life-changing adventures to people of all ages, backgrounds and levels of physical ability through taking both disabled and able bodied men and women to sea to teach them how to crew a tall ship. Their voyages change lives by improving self-esteem, building confidence and providing fantastic leadership and life skills.

Since the charity started in 1978, over 40,000 people have sailed with the Jubilee Sailing Trust. The charity currently has two ships in operation – Lord Nelson & Tenacious. Launched in 2000, Tenacious is the largest wooden hulled tall ship of her type to be made since the end of the 19^th century.

 

 

 

 

Having recently completed a Sponsorship Strategy for the world renowned motor-sport venue, Silverstone, BDS have now been appointed to undertake the sponsorship sales process.

Silverstone has been synonymous with motor-racing since the mid-20th century and is one of the most famous motor-sport venues in the world. It attracts more than one million visitors per year to numerous motor sport events, driving experiences, conferences and exhibitions. Silverstone has years’ of experience hosting an eclectic range of world-class motor sport events including the Formula 1 British Grand Prix (indeed, Silverstone, in 1950, hosted the first ever F1 World Championship). Silverstone also hosts MotoGP and the FIA World Endurance Championship amongst others.

BDS have recently completed a Sponsorship Strategy for The Royal Drawing School. The Royal Drawing School is an independent, not-for-profit resource that aims to raise the standard and profile of drawing through teaching and practice. The School is one of only a few institutions in the world offering in-depth, quality tuition in drawing from observation.

The School runs an MA-level postgraduate scholarship programme, a fine art foundation course, fully-funded international artists’ residencies, a young artists programme for 10-18 year-olds, and over 250 different drawing courses for the public each year.

By offering tuition and resources to art students, artists, children and the public, the Royal Drawing School aims to address the permanent need for high-quality drawing teaching in the UK, filling a gap left by the steady erosion of observational drawing from the study of art in higher education and in schools. Their courses are taught by a specialist faculty of over 75 practising artists, and are committed to the continued training of future teachers of drawing.

Café Rouge

Following BDS’s work with Bella Italia, BDS have also been employed by Casual Dining Group to develop a partnership strategy for one of the UK’s favourite French restaurants, Café Rouge. BDS have been tasked to create partnerships with leading French brands that are synonymous with Café Rouge.