Appointed by the Caravan and Motorhome Club (CaMC) to create a sponsorship strategy that reviews and makes recommendations on a range of commercial assets, BDS is proud to have delivered a plan that serves as a roadmap to generating significant income through sponsorships.

In order to achieve this goal, BDS surveyed the sponsorship marketplace to identify trends and insights that could be leveraged by CaMC. Not only basing decisions on financials, BDS also took care to identify relevant brands that align with the values of CaMC. By recognising opportunities that serve both the business and social values of CaMC, it was possible to 

To attract these brands and organisations to CaMC, BDS designed a series of valuable propositions which allow them to increase their visibility and take advantage of services at a reduced rate for hospitality purposes. 

Ultimately, the sponsorship strategy that BDS created for CaMC is one which is born out of and guided by data. By taking this approach, it has been possible to create a roadmap that finely outlines the route to securing powerful and relevant sponsorship deals that secure the kind of income that CaMC set out to acquire.

To find out more about how BDS creates engaging sponsorship strategies for a variety of businesses and organisations, be sure to get in touch with a member of our team today. Alternatively, feel free to get in touch to acquire a copy of the CaMC case study to find out in more detail how BDS helped the business to identify high value sponsorship opportunities.

Last Updated on August 2, 2022