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You are here: Home / Case Studies / Shell

Shell

31/08/2019

Sponsorship strategy and activation

Global Strategic and Activation Partner Programme Agency for Shell Make the Future Live

The official Shell logo against a white background.
The Sustainable Development Goals official logo.

Transformation through collaboration

Make the Future Live is a global programme to deliver transformation through collaboration towards a lower carbon future, comprising:

Shell Eco-marathon

An international student challenge to design, build and test the world’s most energy-efficient vehicles.

Energy Summits

Convening global thought leaders and innovators to debate, collaborate and drive progress towards a lower carbon world.

Amplification

An always-on digital ecosystem providing reach and engagement via social and digital platforms.

We have developed the global partner programme strategy through the creation of an engaging worldwide collaboration platform, linking to the UN Sustainable Development Goals (SDGs), and providing a major opportunity to reach current and future leaders, innovators and enablers in energy transition.

We have been appointed to implement this strategy in 2020 and beyond. In 2020 Make the Future Live events will take place in California, Kuala Lumpur, London, Beijing, Rio de Janeiro and Johannesburg.

Affordable and clean energy graphic.
A climate action graphic.
Partnerships for the goals graphic.

Last Updated on January 2, 2026

Filed Under: Case Studies

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