BDS is working with the man behind the biggest mass-participation sporting event in history, Sport Aid and Run the World, Chris Long MBE, who is back with a new mission – for climate action.

Chris’s not-for-profit project “GET2COP “ embraces the emotive characteristics of the 1986 Sport Aid event but uses the digital communication assets of today.

The idea is deceptively simple. Digitally run, walk or even hop, whether as a team or individually, to Dubai – where COP28 is being held, to deliver a pledge of positive action and a demonstration of unity.

Please note that BDS are not receiving any fees for their consultancy and other support for this initiative GET2COP.

Last Updated on March 27, 2023