Arena & Convention Centre Liverpool

Arena & Convention Centre Liverpool

A unique sponsorship strategy based on securing two high profile naming rights sponsorships for one venue (with four preferred partners, as secondary level sponsors).The sponsorship income secured for ACC Liverpool was 300% higher than any comparable venue in the...
British Airways London Eye

British Airways London Eye

BDS Sponsorship secured the BA London Eye over £1 million per annum in sponsorship income plus an additional £1.7 million per annum in marketing support. View Case Study
Wembley Stadium ‘End of an Era’

Wembley Stadium ‘End of an Era’

BDS were the sponsorship consultants for Wembley National Stadium’s ‘End of An Era’ Initiatives. As part of the sponsorship benefits for a P&G hair shampoo brand the sponsor ran an on-pack promotion to win the benches from the England Dressing Rooms. View Case...