BDS Sponsorship is proud to announce that they have been appointed as the exclusive sponsorship agency for Saracens Rugby Club.

There are a number of unique sponsorship opportunities for which BDS are responsible for sourcing and securing partners, including a number of exclusive and extremely unique ‘Money Can’t Buy’ opportunities.

Speaking of the appointment BDS CEO Richard Busby said, “We are very proud to be working with Saracens who have now developed into one of Europe’s leading Rugby Clubs. They have a fantastic new stadium (Allianz Park), a strong brand and have dedicated and honest employees & players; I see the two companies, BDS and Saracens, to have a great synergy and I very much look forward to working together in the future. I have worked in sponsorship for over 20 years and can honestly say I have very rarely seen such unique sponsorship packages”.

Saracens is one of Europe’s leading and highest profile rugby clubs. They are currently top of the Aviva Premiership and were the last English team left in Europe’s Heineken Cup. Saracens have assembled a world class squad including Owen Farrell, Mako Vunipola, Matt Stevens (all recently selected for the British and Irish Lions), Chris Ashton, Alex Goode, Steve Borthwick and John Smit, to name but a few.

In February 2013 Saracens moved from Watford’s Vicarage Road to the beautiful new green surroundings of Allianz Park (in North London and less than 20 minutes on a train from central London). The state of the art 4G synthetic pitch and stadium have been designed and built to blend seamlessly into its stunning environment, and in fact will be the only stadium in the country designed and built to BREEAM Excellent standard. Early 2013 global financial brand Allianz signed a five and a half year deal to become Saracens’ principle Partner, becoming the naming rights and shirt sponsor of the club.

Last Updated on November 24, 2022