BDS Sponsorship, Sponsorship Information

Diabetes UK

BDS have been appointed by Diabetes UK to develop a Sponsorship Strategy and Business Plan for their Challenge Events including virtual events Swim 22, Million Steps and Run 26 as well as various live events including the Thames Path and London Bridges walks.

Diabetes affects more people than any other serious health condition in the UK – more than dementia and cancer combined. The number of people diagnosed has more than doubled in the last 20 years and currently, 4.7 million people are living with diabetes, and 12.3 million are at increased risk of developing Type 2. Diabetes UK is leading the fight against this crisis to support those living with diabetes, prevent Type 2 and make research breakthroughs to ultimately find a cure.